Protein Bar
Point Of Purchase
Water Bottle
Shopping Bag Mockup
Social Media Post Mockup
(DESIGNED IN 2024)
For this project, I worked on rebranding and redesigning packaging for an existing company I found through a website provided by my professor. I was drawn to this company because I saw a lot of potential in refining its visual identity and packaging design.
I started the project by redesigning the company’s logo to give it a fresh and modern look before moving into the packaging design process. After completing the packaging, I created a point-of-purchase display to showcase the product in a retail setting. something that could easily catch the customer’s eye when shopping.
As part of the rebranding, I redesigned the packaging for a protein bar and a water bottle. along with creating two mockups to bring the project to life and make it feel more realistic and believable.
This project required me to design packaging from three different perspectives, along with at least one mockup. I recently added a social media mockup to this collection to further showcase how the brand would look in a digital space.
Software: Illustrator and photoshop
